I believe that good user experience design is like a friendly guide making sure everyone enjoys the journey, not just the destination.
My reason behind why I do what I do is to empower or enable end users to get things done. I’m able to accomplish that with a level of empathy and relationship building to understand where the intersection is of business and user needs so that I can deliver value where it’s needed most.
2019-2024 - Mawer Investment Management - UX Designer
2015-2018 - Trigger Communications - Digital Art Director
2008-2013 - ZGM Collaborative Marketing - UI/UX Designer
Design philosophy
Design is inherently human: it’s about how we connect, communicate, and collaborate to achieve shared goals. It’s created for people, shaped by people, and experienced through their perspectives. It evolves, adapts, and is even disrupted by the very people it serves.
Design values and what I stand by
Be cruious, be humble
I strive to see the world from different perspectives, challenging assumptions, and embracing the unknown with an open mind.
Continuous learning
People, technology and culture will be in a constant state of flux. It’s okay not to know all the answers, but having the drive to explore possibilities is important.
Working as a team
Design isn't a solo endeavor. It thrives on collaboration. Great execution emerges when diverse perspectives come together, each contributing unique skills, insights, and ideas.